We are looking for a young talent to join our Marketing & Public Relations Department.
Here is main tasks of this post:
1. Strategic planning:
- Define annual communication strategy for brand and sub-brands
- Define annual product communication plans
- Monitor corporate image frequently and ensure it is in compliance with company brand
- Develop and implement PR policies and procedures
- Determine and deliver KPIs for PR plan
- Develop and implement crisis communications advice and media strategy
2. Communications management
- Build long-term relationships with all relevant stakeholders
- Initiate ideas to organize PR activities
- Carry out the PR activities in line with Digitalization & Brand strategy
- Design and review the content in media announcements and media kits
- Prepare speeches, arrange interviews for BOD
- Drive traffic from Social channels to MB website/Test-drive landing page
- Manage media agency
- Support PR related information and photos for news published on MB website/facebook/youtube
- Create product experiences including Press conference in Motorshow, Product launch, Test Drive activities, media workshops
- Define the model type & define communication highlights
- Conduct product placement and relating content
- Support content, material and guidelines for dealers PR activities
- Other duties as assigned
Who we are looking for :
- University degree in journalism, marketing, advertising, communications or related fields
- Min. 2 years of experience in Communications or relevant fields
- Strong knowledge and passion about luxury and/or automotive brands
- Passionate, ambitious, creative talent who enjoys create something impactful. At the same time, also cares for the little details that distinguish Mercedes-Brand
- Excellent verbal and written communication, writing skills (both English and Vietnamese)
- A proven track record of successful PR campaigns with KPIs delivered
- Master digital PR channels
- Excellent leadership skills
- Sensitive to new trends of communication in terms of content, communication instruments, and media channel
Mercedes-Benz Vietnam Ltd.
Vietnam-Ho Chi Minh-Ho Chi Minh City
Nguyễn Quang Châu
Chào Quý anh chị!
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